Copywriting Rates and Wages
This article will discuss the salaries and rates for an employed or a freelance copywriter.
If you’re an employed copywriter, you can make a little or a lot of money depending on your skill level and how well you advertise yourself. In 2005 the average salary for a copywriter was around $60,000 with bonuses, according to Advertising Age. (quoted from http://www.collegeboard.com)
The income for a freelance copywriter is more difficult to estimate. Some charge their clients for each project while others charge an hourly rate. To help you better understand what a freelance copywriter can make, here are some rough figures from 2005: Freelancers generally charged $1000 to $2000 for a lead generating sales letter and $300 to $400 for a website.
Copywriting can be very lucrative, especially since two out of every five copywriters earn between $50,000 to $100,000 a year. Make sure to invest in those survey results, they will help you immensely and keep you from undercharging yourself.
These figures were a median taken from the surveys, if you have technical knowledge that is quantifiable then you could earn more than these figures. So take some time and learn more about your field and develop your skills in order to gain a competitive edge.
Hopefully this article helped you see what a copywriter could earn. If you want more information go to the site listed above and browse the surveys.
It is important to note that these rates are a median and only give you an idea of what you could charge. Your exact rates will depend on the market, your expertise, and how well you sell yourself.
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