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Vocational Copywriting

by Ray Edwards

Here we will investigate the benefits of occupational copywriting.

There are a great number of benefits as a copywriter. The salary for a copywriter is much higher than the average wage in the United States. In 2005 the magazine Advertising Age said that the average salary for a copywriter was right around $60,000 when you included bonuses. You can imagine it will be higher now, given the inflation over the last two years. The Bureau of Labor Statistics came up with a similar but slightly lower number around $57,000.

Copywriting is also far more versatile than many other jobs. Your main goal as a copywriter is to produce good copy, and thus you do not need to keep a set work schedule as long as the work gets done. This allows you to mold your work around your life, where in order to better fit your schedule you may decide to work less one day and more another. Many other jobs cannot do this.

Copywriting often brings with it a great workplace environment. Many copywriters work within an advertising agency, which can be a great place to work. You often have many other creative people around whose energy you can feed off of. This can be great because you will often be challenged by their intelligence and creativity. There are many different sizes of advertising agencies that can better suit your personality. A smaller advertising agency will produce an intimate group of people to work with, but a larger advertising agency will offer more competition. Clearly there is a great deal of flexibility within your work environment.

Copywriting never gets boring because your goal is to produce well-made copy, which can be challenging. Advertising Agencies often give you many different kinds of clients with many different kinds of demands, creating an ever-changing project list. This variety will make everyday unique and work will never be “just another day at the office.”

Copywriting as a job offers great benefits no matter how you look at it. You are able to earn a good income, considering that the average wage is around $60,000. If you are able to establish yourself as a master copywriter, you can obviously earn a great deal more money than that as well. Your workplace environment will often be crackling with creative energy and will be extremely flexible, something you wont find in many other professions.

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